Ambitious owner in private and listed companies
Client
Reiten & Co
Deliverables
- Brand Strategy
- Visual identity
- Editorial Design
- Digital solution
Due to a change in strategy, Reiten & Co wanted help with visual positioning of the company.
Reiten & Co started up as a PE company, but is now an ambitious owner in private and listed companies. The focus is primarily on investments in Norwegian companies with a potential for the Nordic and international growth. Rayon has assisted with brand thinking in a gradual transition from a pure PE perspective to focusing on investments in listed companies. The work included a positioning strategy, development of a new visual identity, presentations and a new responsive website.
![](https://cdn.sanity.io/images/asirs1py/production/7142e93d97e34a002ca69cd9953442a225037a9f-2000x828.jpg)
![](https://cdn.sanity.io/images/asirs1py/production/9d17d9dc9eadca3577b59aaa09a513d77ddd7a82-2000x942.jpg)
![](https://cdn.sanity.io/images/asirs1py/production/3e49624dac091971aea3fe6bbea03f1bb5b0f540-1136x710.jpg)
![](https://cdn.sanity.io/images/asirs1py/production/34119902e9dda509b429a96309006dea2a236d09-2000x1250.jpg)
![](https://cdn.sanity.io/images/asirs1py/production/c4b842ac3d7d98ad7c377691ddc91f4888949314-1136x710.jpg)